10th – 11th November, 2021 | 37 min

Perfecting The ‘Phygital’
Shopping Experience

An invigorating session with the industry leaders in the eCommerce omnichannel and phygital movement. How do you take the shopping to digital? How do you converge the digital to physical? And how do you take the scaling ahead to make sales happen? Here are a few things you need to know before stepping into the digital revolution or things you need to perfect once you’ve already stepped in it. Learn from Praveen Shrikhande, CIO, Aditya Birla Retail about what a legacy brand considers before going phygital. Or learn from Kashyap Vadapalli, Chief Marketing Officer & Business Head, Pepperfry.com on why a purely digital business has over 105 stores all across India? Hariharan Iyer, Group CIO, Raymond Group gives an insight on the next big thing after omnichannel is said and done. Looking over it all is the moderator, Navin Joshua, Founder/Director, GreenHonchos that has helped scaling up businesses & proved that GreenHonchos is the best D2C eCommerce & digital marketing platform.

Event Highlights

  • Perfecting the ‘Phygital’ shopping experience
  • Exploring the convergence of physical & digital
  • Discovering India’s omnichannel situation
  • Integrating the phygital in fast fashion brands
  • How has the customer evolved with legacy brands going online
  • Omnichannel’s revolutionising intent to the purchase
  • Situational analysis: Pepperfry, the earliest adopter of phygital
  • The pillars of omnichannel success
  • Battling product unavailability & stale inventory
  • Possible cannabalization in legacy brands?
  • Handling returns – omnichannel v/s marketplace
  • Exploring sentiment engineering & data personalisation in-depth
  • Closing by Session Moderator: Navin Joshua, Founder/Director, GreenHonchos

Session Speakers & Moderator

Hariharan Iyer

Group CIO

Navin Joshua

Founder & Director

Jitender Joshi

Chief Executive Officer

Priyanka Chauhan

Head of Partner Online Business

Praveen Shrikhande

Chief Digital & Information Officer

Kunal Turukmane

Vice President

Manoj Kansal

Director Of Engineering

Kashyap Vadapalli

Chief Marketing Officer & Business Head


31th December 2021 | 45 min

Importance Of eCommerce
Enablers For D2C Business Growth

GreenHonchos, Phygital Magazine

15th December, 2021 | 45 min

Retail India Summit & Expo 2021

GreenHonchos, Biba, SSIPL, Inatur, Jubliant foodworks, Logic

7th - 8th December, 2021 | 30 min

Innovating World Of Retail

GreenHonchos, Billfree, Pioneer Property Zone, Rex Emptor

10th - 11th November, 2021 | 37 min

Perfecting The ‘Phygital’ Shopping Experience

GreenHonchos, Raymonds, Bestseller, Being human & more

10th - 11th November, 2021 | 54 min

Retail Tech Icons Awards

GreenHonchos, Images Group

6th - 7th October, 2021 | 14 min

The PROFITABILITY Playbook To Scale Your
D2C Brand Online!


6th October, 2021 | 37 min

D2C Enhancing Customer Experience

GreenHonchos, Heads Up For Tail, Chumbak, Shopify & more

6th - 7th October, 2021 | 11 min

ICS: Launch of The India D2C Yearbook 2021

GreenHonchos, Images Group

27th August, 2021 | 29 min

How To Start & Manage eCommerce In The Long Run


10th August, 2021 | 40 min

Retail Leadership Series

GreenHonchos, Bestseller

18th July, 2021 | 29 min

How Headless Commerce Can Unlock Your D2C's


27th June, 2020 | 1hr

The Omnichannel Super Saturday

Vinicullum, Fab India, Celio, Fynd & more

27th June, 2020 | 58 min

The Omnichannel Super Saturday

GreenHonchos, Microsoft, Kalki, Bata, Bigbasket & more

27th April - 1st May, 2020 | 29 min

Letz Talk Retail: Customer Experience

GreenHonchos, ID Being Cult, Liberty

25th April, 2020 | 29 min

Navigating The Path Post Lockdown- Indian Footwear

GreenHonchos, ID Being Cult, Liberty

19th - 21st August, 2020 | 55 min

Leveraging Tech In The Business
Logistics & Fulfillment domain

GreenHonchos, Shipway, Top India Logistics, Unicommerce, & more

27th May, 2020 | 1hr

E-commerce Masterclass: Retail Offline to
Online (O2O)

GreenHonchos, Adyogi, Searchtap, Wigzo

8th May, 2020 | 1hr

Adapting To The New Normal In Tech & Digital

GreenHonchos, Liberty, Miniklub, Maspar, Adyogi

20th May, 2020 | 1hr

The Future Of Influencer Marketing

GreenHonchos, Chtrbox, Monk-E

24 March, 2022 | 15 min

Content To Commerce: Building The Narrative To
Drive Conversions,
IFF 2022


23 March, 2022 | 30 min

Building An Effective CX Strategy In Fashion
Retail Business, IFF 2022

GreenHonchos, Neerus, Shopify India, Clovia, Spykar, Da Milano, Latin Quarters